A once successful novelist tries to revive his fading career by launching a highly inventive scam. He recruits a reckless actress and trains her to assume the somber identity of a lit Masters student. Their lives will alter forever.

Ami Shoshan is the star of the "Sons of Jerusalem" football club, a team known for its violent, racist and homophobic fans. One unfortunate evening Shoshan flirts with a beautiful woman not knowing that she is the mistress of a local Mafia boss, “Blackie” Bokovza. The punishment for this offence is that Ami must summon a press conference and announce that he is gay.