The employees of a radio station in Moscow are forced to organize the elections campaign for a future governor in one of Russia districts.

It's the day of radio in Russia. The radio station staff decides to invite famous bands, who will perform live for the ship with animals stranded in the Sea of Japan. And something goes wrong!

Four old friends - Kamil, Lesha, Sasha and Slava - all well-to-do professionals in their late 30s embarking on a two days road trip from Moscow to Odessa. They wish to escape the metropolis and the everyday routine of work, family and girlfriends to relax in a nightclub run by Slava's friend and to see the popular band B-2 show.

A year later the men are still talking, but this time on the 31st of December and still about the women, football, children, and, of course, about the approaching New Year’s celebration. But what can they do, if their beloved wives and girls are waiting for them at Kamil’s, busy with New Year tree decoration and cooking, and the husbands are accidentally got stuck in the advertising agency office? Will they manage to get home in time to celebrate the New Year together?

The staff of a successful Moscow radio station are sent into the Volga region to assist in the promotion of a candidate for the local governor elections. They are assisted by the local theatre director, a fake priest, and their boss' connections.

Three friends awake after a stormy party in a totally unfamiliar place in the company of strangers and try to understand how they got here, who are these people and what really happened on the eve of ...

One day in the life of a certain mythical radio station called “AS IF RADIO.” Not one of its best days. Everything is falling apart for the characters, and as luck would have it, on this very day the station is hosting a live music marathon.

Meeting on a Saturday morning to drink champagne, the friends embark on a new journey through the depths of the male subconscious. What are the men talking about this time? Of course, about the personal. Lyosha is trying to understand whether "female friendship" exists, Kamil discusses whether it is possible to fire his best friend, Lovelace Slava recalls his first love (or was it not his?), and Sasha reflects on the loss of his father and the need to enjoy life here and now. And yet, walking around the center of Moscow, friends discuss how to screw in a light bulb so that she is satisfied, and what candid photos scream about on social networks, and what is chevapchichi.