Giggi is a city boy convinced that "in life you must always hit first". And, good or bad, he gains a certain popularity between beatings, dates and blows taken.

Nino establishes a club of supporters of Naples, fighting against the violence in the stadiums. But the Camorra hinders its project.

Italian fashion model living in New York decides to sell a villa located in the central Italian countryside and to make it back to their homeland.

In love with the beautiful Anna, Nino follows her on vacation to Taormina and, to impress her, pretends to stay in a luxurious hotel. The misunderstandings follow each other. Neapolitan scenary, revised in a comic-seaside key, to the extent of the symbolic face of the genus Nino D'Ange.