Yasemin is forced to marry Mehmet, the son of a wealthy but modest farm owner, in order to save her father's failing business. She convinces him to marry her through various tricks, but as soon as she gets what she wants, she abandons him and runs away. Unable to understand what has happened, Mehmet tracks down his wife's location through credit card transactions. Confrontations, revealed truths, and feelings of regret...

Kemal, who lost his wife at an early age, lives with his two daughters, Ceren and Beren.

Akide Beykoz lives with her youngest son Ercan in one of the neighborhoods near the coast. Although Akide has two other sons, Maksut and Fikret, all her energy is focused on her youngest son. Maksut and Fikret are angry with her because they married girls they found themselves, not the ones their mother chose. She dislikes her daughters-in-law, Saadet and Aysel, and the negative experiences she has had with them lead her to a new idea: Akide vows to marry her youngest son, Ercan, to a girl she finds herself. However, Ercan has already proposed to Duygu, the nurse recently assigned to the Beykoz Central Health Center. Duygu, who was raised without a mother, places great importance on family relationships and says she will not marry Ercan without her mother's consent. This situation forces the two lovers to play a game.

Erkan lives in his village home with his only grandfather. He is devastated by his grandfather's death. His cousins want to sell the house immediately after his grandfather's death. They evict Erkan from the house through the courts. Erkan will do everything in his power to prevent the house from being sold. The new owner of the house, Demet, moves in. Erkan grows close to Demet, and they become lovers. Meanwhile, the cousins both put the house up for auction and try to ruin Erkan and Demet's relationship. Just as the house is about to be sold, Osman the grandfather reappears. He had not actually died; he had been playing a trick on his cousins. Osman the grandfather drives the cousins away and gives the house to Erkan and Demet.

The medical team that came to the village in the late 1990s placed an intrauterine contraceptive device in all women with at least three children. As the men of the village sit down and ponder what the device worn by the women is, they conclude that the state has wired them through a series of misunderstandings. Until this misunderstanding is cleared up, everything in the village is set to change.