25-year-old philosophy major Marta faces the ugly truth for many young Italians — a complete lack of career opportunities. While babysitting for single mother Sonia, she starts to work as a telemarketer, experiencing first-hand the fanatical and exploitative rat-race culture pushed on employees while quickly rising through the ranks of the company. Around her revolve people like delusional supervisor Daniela, her womanizing boss Claudio, fragile coworker Lucio "2", and well-meaning but inconsistent union rep Giorgio.

Marta, who after her breakup, reacts by withdrawing into herself. When she loses her love she loses her appetite, too, but soon enough, she discovers that this has more to do with her own health than the pain of separation. Now, everything changes: the taste of food, the music, the desire, the certainty of the choices that were made.