Ambitious TV show host Kevin Crondale offers help to local businesses to find the success they deserve using absurd out-of-the-box methods. This episode, he tries to help out a gaming center by developing his own unique version of one of the most anticipated video game releases of the decade.

A missing person makes contact with her friend.

Arthur suffers from peladophobia, the irrational fear of bald people. He attends therapy, where we meet Brett, his therapist. In therapy, he relives his shiny-scalped nightmares, from failed job interviews to surreal exposure exercises that blur the line between dream and reality. As his treatment escalates into a full musical spectacle, Arthur must face the ultimate test: shaving his own head and joining the chorus of baldness he fears most.