The early years of a television sports powerhouse are chronicled as ABC becomes a player in the NFL coverage by putting their full resources into a major showcase. Executive Roone Arledge recruits former Dallas Cowboys quarterback 'Dandy' Don Meredith, Keith Jackson, and the combative Howard Cosell as commentators for the broadcasts, which become funny, odd trio events to millions of viewers. Jackson departs the show after the first year to take over the network's focus on college football, and former New York Giants star Frank Gifford takes his place, ruffling Cosell's feathers. Then things get really crazy!

People are being killed by someone or something using superhuman strength. A clever DA Assistant is sent to investigate. Is this just a way to commit the perfect murder or will the legend of the Jersey Devil prove to be true?

Albert Zack is a struggling, bumbling, advertising salesman hired to save the Beaver Bra Company from impending doom. He is charged with signing five specific, world-famous, busty woman as endorsers for the bra line. Silly antics and situations occur as he tries, mostly in various costumes, to get close enough to these women to make his pitch for their signature. Working against him are two board members who stand to gain if the company fails. As he circles the globe in search of these signatures, he is faced with a variety of challenges, one of which is a relationship with his own secretary.