New York Tunez, an all techno record store, is going under. The owner, Keith, a down and out trance DJ, struggles to cope with the changing cultural climate. In a final effort to save the store he organizes a rave. Unfortunately, 2009 is a far cry from the early '90s.

Aspiring but less than ambitious photographer Nate clumsily navigates the New York City art world in a post-grad haze, waiting for his breakthrough project to fall into his lap. During a drug-fueled wormhole through the annals of YouTube, Nate discovers his next subjects when an arbitrary click lands him on a crude music video by the Young Torture Killaz—an Insane Clown Posse knock-off group of jaded Delaware teens with a lot to scream about—and the inspiration (and exploitation) flows