USSR, 1979. A guy meets a girl at a party. The girl is a hairdresser, the guy helps his father at a meat-processing plant. Soon a son is born and the couple become a family. The beginning of 2004. The boy has grown into a lyric poet but, nevertheless, follows the father’s footsteps and works at the meat-processing plant. A reflection on happiness gets him into a dead end, from which, apparently, there is no way out. But here in his life enters the accountant Liubov, or Love, and there comes the time of the wedding…

A friendly family from Krasnodar - mom is a piano teacher, dad is an attraction designer, a blogger daughter and a romantic son - like many, buys an apartment on a mortgage. However, it soon turns out that there is nothing to pay for it. Now, in order not to stay on the street, the Frolovs do anything. To live a week with the whole family for 200 rubles? Easy! Play a classical concert dressed as an octopus? No problem! Become a social media star? You can also be a star. The Frolovs' monetary adventures turn into a comedy course in financial literacy for all Russian families.