During a time of poverty and despair in the Joseon Dynasty of Korea, a satirical street play that pokes fun at the ruling class while giving a prophecy of ‘a new leader to save the world’ becomes immensely popular among the people. The author of the fable, Heung-boo, subsequently gains fame around the country and is sought after by both the oppressive political power and the rebellion leader who want to use his name and talent for their differing agendas.

Two best friends, So-yool and Yeon-hee, dream of becoming the top artists in Seoul together. But their friendship doesn't last long as Yoon-woo, So-yool's first love and songwriter, falls in love with Yeon-hee and her voice. So-yool's feeling of jealousy and inferiority towards Yeon-hee grows by the day, and she eventually makes a drastic decision to bring the two lovers down.

A drug squad attempts to take down a criminal organization and they must go undercover to do so, so they begin working at a chicken restaurant, that becomes famous for its delicious chicken. Due to the unexpected popularity, the detectives find themselves in a situation they never expected.

It is said that time is equal to everyone but things are different to Suryeon who turns 30. She doesn't have much time to live. Her dad died from disease when she was young. She expects the same path.

With the peak of his career long behind him, an actor clings to his past glory — until a sudden wake-up call forces him to face who he's become.