The president of the Import and Export Group hires the services of the great Ruperto Solís to woo Úrsula, the beautiful heiress of an Iranian oil tycoon.

In Spain, Antoñito, a child, is punished to remain standing doing the fascist salute. As an adult, turned into a young college student, he tries to free himself from the perverse amalgam of ideas, values and beliefs with which his family, the Catholic Church and the repressive elements of the Franco Regime poisoned his mind during his childhood.

Lorenzo is a handsome, intelligent, charming, elegant and liberal man. All he asks for is total devotion. And Margarita, foolishly, falls in love with him…