After inheriting a failing bikini shop, two recent grads decide to make a go of it. One, in the hopes of building it into a successful business, the other, in the hopes of getting to look at lots of women in (and out) of swimsuits. As they try more and more outrageous ways of drumming up business, their antics begin attracting some unwanted attention.

When a hopeful young American hot-dogger goes pole-to-pole with an arrogant Austrian pro, the snow really starts to fly! But as hot as it is on the mountain, it gets even hotter off when the pro's ex-girlfriend sets her eyes on the new blood. Who'll win the competition and the girl? Only a race to end all races can determine which skier can really cut the mustard!