Kabukicho, Shinjuku, the number one entertainment district in Japan. There are professional gigolos who make this sleepless city their base and get what they want, from money and women to desire. They are the "gigolo" gang led by the charismatic Naoki Fushimi. Akira, Yuki, and Ryoma are aiming to become full-fledged gigolos. Akira has a girlfriend named Mariko who is a model for vinyl magazines. But that's not enough for a gigolo. For a gigolo, having sex for free is meaningless. Yuki finds a soapland girl named Misa, and Ryoma finds a woman named Yoko, and they spend a sensual night together. Meanwhile, Akira is taken by Mariko to help with a vinyl magazine shoot. Akira is getting increasingly impatient with his life, which can hardly be called gigolo...